Participation rate calculator

Define participation rates based on the number of invitations members received and the number of activities they completed within a specific time frame.

The following image and the corresponding table describe the Participation Rate fields and Total Member Counts in the report.

Column Number Field / Count Description
Participation Rate 1 Minimum number of activities that members participated in This field defines the minimum number of activities a member must have participated in within the specific time frame to be considered a Participating member. Any member who did not participate in the minimum number of activities is considered to be Non-Participating.
2 Minimum number of invites that members received This field defines the minimum number of invitations a member must have received within the specific time frame to be considered a Participating member. Any member who did not receive the minimum number of invitations is considered to be Under-Utilized.
3 Number of months This field defines the time frame based on which Participation and Utilization levels are calculated. For example, if you specify the Number of Months to be 6, the metric looks at the number of invitations and activities each member has participated in during the last 6 months to calculate the Participation and Utilization counts.
Note:
  • The number of months must be equal to or greater than 1.
  • 1 month is equal to a minimum of 28 days and a maximum of 31 days, depending on the length of the month.
Total Member Counts 4 Total Total number of Active members currently in the community.
5 Utilized Participants

The number of members who have received the minimum number of invitations and have participated in the minimum number of activities in the defined time frame.

A member is considered to have participated in an activity when they are recorded as Started, Complete, Disqualified, or Over Quota in the survey participation report, or when a member joins a forum regardless of whether they created or voted on a post. For more information see Survey participation and Forum participation.

Note: Participation is defined differently in the Monthly activity metrics. The Participated count defines participation as members who have started a survey and were recorded as Complete, Disqualified, or Over Quota. For more information, see Monthly activity.
6 Under-Utilized Participants

The number of members who have not received the minimum number of invitations, but have participated in the minimum number activities in the defined time frame.

A member is considered to have participated in an activity when they are recorded as Started, Completed, Disqualified, or Over Quota in the survey participation report, or when a member joins a forum regardless of whether they created or voted on a post. For more information see Survey participation and Forum participation.

7 Utilized Non-Participants

The number of members who have received the minimum number of invitations, but have not participated in the minimum number of activities in the defined time frame.

Members who are recorded as Started, Completed, Disqualified, or Over Quota in the survey participation report are not included in this count.

8 Under-Utilized Non-Participants

The number of members who have not received the minimum number of invitations, and have not participated in the minimum number of activities in the defined time frame.

Members who are recorded as Started, Completed, Disqualified or Over Quota in the survey participation report are not included in this count.

Note: Participation data is calculated from the date you set your participation rate criteria.

For example, you set the value in the Number of months field to 2 on February 15. Therefore, the calculator will return participation rates for December 15th to February 15th.

  1. Open the participation rate calculator by doing one of the following:
    • In the Community Profile toolbar, click Settings > Participation Rate.
    • Click Edit Participation Requirements near the top of the page.
    Note: This task cannot be performed by Author or Analyst users.
    Result: The participation rate calculator appears.
  2. Set your Participation Rate criteria, and click Calculate.
    Result: The Total Member Counts are recalculated with the number of members that match your participation criteria. Any filters you applied to the metrics are ignored by the calculator.
  3. Optional: Click Revert to Default to reset the participation rate criteria to the default settings.
  4. Optional: Click Cancel to close the profile rate calculator without applying your criteria.
  5. Click Apply.
    Result: The report updates and displays data from participants who meet your participation rate criteria.