Questions

The application allows you to ask participants a wide range of questions. Once you add a question to your survey, customize it by adding images or hyperlinks, piping in personalized values, and setting question or answer properties.

The following question types are available in your survey:

Tip: Have you tried modern surveys? Modern surveys offer many advantages over classic surveys:
  • Support for new features and question types.

    Scripting, watermarking, subtitles, Rating questions, and carousel Grid questions were released recently for modern surveys; these features are not available in classic surveys. Going forward, new feature releases will be for modern surveys only.

  • A mobile first, more modern responding interface.

    We've refreshed the look of question types in modern surveys. All mobile, tablet, and desktop participants get the same visually appealing question view. The responsive responding interface merely expands or shrinks to fill the device screen.

  • Better performance.

    Modern surveys can handle a higher number of survey starts and have better overall responding load times.

To get started, create a new modern survey or convert a classic survey. For more information about modern surveys, see Questions in modern view.

Single Choice

Single Choice questions record a single answer from a list of two or more possible options. There are multiple display options for Single Choice questions, and although these display options appear differently to participants, their data is treated identically in reporting:

  • Buttons: Single Choice Buttons questions ask participants to select one answer from two or more possible answers displayed on buttons. For more information, see Create a Single Choice Buttons question.

    Sample classic desktop view:

    Sample classic mobile view:

  • Slider: Single Choice Slider questions ask participants to use a slider to select one of two or more possible answers arrayed on a scale. For more information, see Create a Single Choice Slider question.

    Sample classic desktop view:

    Note: On mobile devices, Single Choice Slider questions are displayed as Single Choice Buttons questions.
  • Drop Down: Single Choice Drop Down questions ask participants to select one of two or more possible answers from a list. For more information, see Create a Single Choice Drop Down question.

    Sample classic desktop view:

    Sample classic mobile view:

For more information about Single Choice questions, see Single Choice questions.

Single Choice Grid

Single Choice Grid questions ask participants to rate a group of items against the same criteria. There are three possible display options for Single Choice Grid questions, and although these display options appear differently to participants, their data is treated identically in reporting:

  • Grid: Single Choice Grid questions ask participants to rate a group of items using the same criteria. Items appear as rows while criteria appear as columns, and participants may only select one column for each row. For more information, see Create a Single Choice Grid question.

    Sample classic desktop view:

    Sample classic mobile view:

  • Sliders: Single Choice Grid Sliders questions ask participants to use sliders to select one of two or more possible scalar answers for a series of question items. For more information, see Create a Single Choice Grid Sliders question.

    Sample classic desktop view:

    Note: On mobile devices, Single Choice Grid Sliders questions are displayed as Single Choice Grid questions.
  • Cards: Single Choice Grid Cards questions ask participants to classify a series of cards according to answer categories. For more information, see Create a Single Choice Grid Cards question.

    Sample classic desktop view:

    Sample classic mobile view:

    On mobile devices, Single Choice Grid Cards questions are displayed as Single Choice Grid questions with images.

For more information about Single Choice Grid questions, see Single Choice Grid questions.

Multiple Choice

Multiple Choice questions ask participants to select one or more answers from a list of possible answers. For more information, see Create a Multiple Choice question.

Sample classic desktop view:

Sample classic mobile view:

Multiple Choice Grid

Multiple Choice Grid questions ask participants to select one or more answers for a series of question items. Question items appear in rows while answers appear in columns. For more information, see Create a Multiple Choice Grid question.

Sample classic desktop view:

Sample classic mobile view:

Net Promoter Score℠

Net Promoter Score℠1 questions ask participants how likely they are to recommend your products, services, or organization to someone else. For more information, see Create a Net Promoter Score℠ question.

Sample classic desktop view:

Sample classic mobile view:

MaxDiff

MaxDiff questions present participants with a series of attribute sets, and ask them to select their most and least preferred attributes from each set. For more information, see Create a MaxDiff question.

Sample classic desktop view:

Sample classic mobile view:

Choice-Based Conjoint

Choice-Based Conjoint questions presents participants with different sets of attribute packages, and asks participants to choose the most appealing attribute package from each set. For more information, see Create a Choice-Based Conjoint question.

Sample classic desktop view:

Sample classic mobile view:

Allocation

Allocation questions ask participants to divide a numerical value among competing answer options. For more information, see Create an Allocation question.

Sample classic desktop view:

Sample classic mobile view:

Note: To view Allocation responses in reporting, you must export your report. For more information, see Export a report to Excel.

Rank Order

Rank Order questions ask participants to order a list of items based on a specific attribute, characteristic, or preference. For more information, see Create a Rank Order question.

Sample classic desktop view:

Sample classic mobile view:

Highlighter

Highlighter questions ask participants to highlight areas of an image. For more information see, Create a Highlighter question.

Sample classic desktop view:

Sample classic mobile view:

Image Upload

Ask participants to upload images from a mobile, tablet, or desktop device. After the image is uploaded, participants have the option to preview and change the image before clicking Next.

For more information, see Create an Image Upload question.

Sample classic desktop view:

Sample classic mobile view:

Video Feedback

Ask participants to record and upload a video response. This question type leverages Voxpopme functionality to record, store, organize, and analyze video responses.

For more information, see Create a Video Feedback question.

Sample classic desktop view:

Sample classic mobile view:

Short Answer

Short Answer questions ask participants to formulate one to two-word answers instead of selecting from a list of possible answers. For more information, see Create a Short Answer question.

Sample classic desktop view:

Sample classic mobile view:

Note: To view Short Answer responses, in the activity toolbar click Report, and then export your report to Excel.

Long Answer

Long Answer questions ask participants to formulate answers using their own words instead of selecting from a list of possible answers. For more information, see Create a Long Answer question.

Sample classic desktop view:

Sample classic mobile view:

Note: To view Long Answer responses, in the activity toolbar click Report, and then export your report to Excel.

Numeric

Numeric questions record numeric data from participants. There are two possible display options for Numeric questions, and although these display options appear differently to participants, their data is treated identically in reporting:

  • Text Field: Numeric Text Field questions ask participants to enter a number as their answer. For more information, see Create a Numeric Text Field question.

    Sample classic desktop view:

    Sample classic mobile view:

  • Slider: Numeric Slider questions ask participants to choose a point along a scale to indicate their answer. The scale has a start and end point, and participants drag a slider to enter their answer value. For more information, see Create a Numeric Slider question.

    Sample classic desktop view:

    Note: On mobile devices, Numeric Slider questions are displayed as Numeric Text Field questions.

For more information about Numeric questions, see Numeric questions.

Date

Date questions ask participants to enter a date in their regional date format as an answer.

Sample classic desktop view:

Sample classic mobile view:

For more information, see Create a Date question.

Email

Email questions ask participants to enter a valid email address as an answer.

Sample classic desktop view:

Sample classic mobile view:

For more information, see Create an Email question.

Zip / Postal Code

Zip / Postal Code questions ask participants to enter a valid US Zip Code or Canadian Postal Code as an answer.

Sample classic desktop view:

Sample classic mobile view:

For more information, see Create a Zip / Postal Code question.

Phone Number

Phone Number questions ask participants to enter a valid US or Canadian 10 digit phone number as an answer.

Sample classic desktop view:

Sample classic mobile view:

For more information, see Create a Phone Number question.

Appointment Booking

Appointment Booking questions invite participants to book an appointment with you. This question type leverages the power of Calendly to create and manage appointments across different time zones, track participation, and integrate with Outlook and Google calendars. For more information, see Create an Appointment Booking question.

Sample classic desktop view:

Sample classic mobile view:

1 Net Promoter, NPS, and the NPS-related emoticons are registered U.S. trademarks, and Net Promoter Score and Net Promoter System are service marks, of Bain & Company, Inc., NICE Systems, Inc. and Fred Reichheld.